shoping

Good news for the vegan crowd: the 'Achla' brand from the Strauss group, the leading brand in the hummus and salads category, makes the well-loved and well-known salads accessible to the vegan crowd as well. The series includes three types: eggplant in vegan "mayonnaise", cabbage in vegan "mayonnaise" and vegan eggplant "feta" (the equivalent of the favorite product eggplant with a heavy taste).

The chain of ice cream parlors Lagenda refreshes the flavors of summer ## Nutella mascarpone ice cream, a refreshing tropical summer freezer, and also appears to be a hit - Crunch Cornflakes

Vysotsky enters the cold drinks category and launches the COLD BREEZE series - pouches for brewing in cold water, for making refreshing and delicious infusions in a variety of flavors. No added sugar, no caffeine, no sweeteners, no food coloring and no need to boil water.

A hot dish continues to innovate and surprise with flavors from Asian cuisine, which conquered the Israeli palate. The series will be launched in two indulgent flavors, which will allow a new experience through a connection to Asian and Indian cuisine

Primor launches a series of fruit-flavored clear drinks with added vitamins ## Ahava launches a box of vanilla-flavored Halva snacks ## Two products that are intended for those who love sweets, but without exaggerating

Masherum, a gourmet and medicinal mushroom farm, is launching a series of edible oyster mushrooms grown on an organic farm under controlled laboratory conditions. The line of mushrooms at Mashrum Farm includes: pink oyster mushrooms, golden oyster mushrooms, blue oyster mushrooms, Indian sago mushrooms, Florida oyster mushrooms and pearl oyster mushrooms.

"Yachiam Delicacies" expands its premium series with three new products, pastrami from the smokehouse, grilled asado ribs and roast beef ## The sausages have unique flavors and textures, are gluten-free, and include a high percentage of protein

Feldman's ice cream company continues to launch quality products for the whole family and introduces a new family ice cream series under the name "Mascarpone", with three new flavors.

It is new, exaggerated and excessive! ## and it is from the Malka beer family ## an alcoholic soda drink from natural yeast fermentation, with a delicate taste of fruit ## without sugar, without carbohydrates, without food colors, low in calories and without preservatives

Bamba Bisli Onion Mix, which is a combination of the beloved bamba together with the bisli onion, produces a unique combination of textures - between the softness of the bamba and the crispiness of the bisli and a powerful combination of flavors in one bag.

Orangeda, the iconic drink of the eighties, is back on the shelves. The 80s make a comeback: two classic flavors of carbonated oranges and citrus

Hot Mana, the Israelis' favorite brand now in pouches with new flavors: curry-flavored noodles and teriyaki-flavored noodles. Packed in a bag, to be carried anywhere easily and comfortably.